FC of Michigain launches Marketplace for Special Needs Products

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Parents of children with disabilities are often faced with the unenviable task of searching all over their local stores and online for the specialized products that would best serve their children’s needs.  They are often not found in big box stores or websites or are subject to confusing search terms.

As a result, the process that parents or family members go through to procure products is a tricky one.  

Merchants, likewise, struggle to reach their desired consumers.  Many are faced with the intricate dance of figuring out the relevant digital marketing strategy and determining how to navigate the world of google or facebook advertising.  Merchants who serve niche markets are often small to mid-sized, sometimes even operating out of their home offices.  The learning curve for marketing specialized products for a wide variety of needs is steep.  

The Friendship Circle Marketplace is working hard to step into that intersection of merchants and clients for products that serve the disability population and their families.  It should be an easy process.  

With this marketplace hub, merchants can create an account where they can add products and make sales to the customers who are most interested in their products. Friendship Circle does the marketing and outreach to those families and individuals with disabilities who may be most interested in these products. Friendship Circle marketplace seeks to connect as many merchants to clients as possible as easily as possible.

How It Works  

If you’re a buyer, all you need to do is sign up for free, find a product you like or need, and purchase the item with your credit card.  It will be shipped to you post haste.

If you’re a seller, you’ll need to sign up, add your banking information and then build out your dedicated marketplace with your products.  You’ll have the ability to answer customer questions and offer a high quality of customer service through the Friendship Circle Marketplace platform.  

There are multiple product categories, which are geared towards the main areas that clients often search for.  Buyers who are looking for information can find books or apps that help streamline the process.  People who are looking to buy goods themselves can find toys, clothing, medical supplies, or sensory products at the marketplace.  

If you have any questions, don’t hesitate to contact support through the chat interface on the marketplace page itself.